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How to Develop a Great Apple Watch App – 5 Essential Tips

Posted: May 7th, 2015

When the book has been written on advancements in tech for 2015, there’s going to be two items that changed the game. Firstly is the recently announced Tesla Motors Powerwall. It might not be the leap to sustainable energy for all that we might hope for, but it’s certainly a step in the right direction. The other will undoubtedly be Apple’s Watch. With a million pre-orders and a year one sales forecast of thirty million units, the Apple Watch is going to make some serious waves. But how can we capitalize and develop hot apps for the platform?
Prior View more…

How to Cut Shopping Cart Abandonment in Half

Posted: April 30th, 2015

It has to be one of the most frustrating trends in e-commerce. Your prospective customer has selected items, gone to the shopping cart, and for some reason BOOM. They’re gone, and your shopping cart is left abandoned; the promising sale is lost. The statistics paint a pretty harrowing picture. If Edward Munsch’s guy on a bridge were in e-commerce, we’d know exactly what he was screaming about! Baymard.com calculates an average abandonment rate of 68.07%. Yup, that’s over two-thirds of every potential customer, a cost to the industry estimated in 2014 to be over three trillion dollars. Three trillion! View more…

The Latest Trends in e-commerce and m-commerce: Our Top Tips for 2015

Posted: April 27th, 2015

Here we are, almost a full third of the way into 2015 already! Now is a good time to talk about some of the latest market predictions and the concepts we’ve seen recently at top conferences. Ideas pop up all the time in our space, but only some will become market leaders. Here are our top tips for the rest of 2015 so you can stay ahead of the pack.
1. Email has made the switch to an m-commerce commodity
For a long time email marketing has suffered an identity crisis, exacerbated by a public image of scam artists and Viagra View more…

How to Build a Successful Million Dollar Mobile App

Posted: March 23rd, 2015

For every big selling app on the market place today, there are hundreds if not thousands of products that simply didn’t make the cut. So what’s the secret? What makes some developers draw in a steady monthly income, and others cry into their beer over what could have been?
Market Research
According to some experts, you should be spending up to 80% of your time on market research. After all, we’re in a fast moving marketplace. Needs pop up and disappear, and it’s vital for your company to at least keep up with current developments, if not be one step ahead. View more…

What to do After You Raise Your Investment Round for Your Startup

Posted: March 3rd, 2015

4 great tips on avoiding common pitfalls and critical errors

There are suddenly 7 digits in your company’s bank account. It’s very tempting to succumb to the glow of success. It’s completely human; after all, you’ve just raised enough cash to support your project- that’s the hard part, right? You’ve worked so hard, you deserve to bask in glory for a little while. Well, I would be a hypocrite to suggest that you don’t throw a party, but keep it to one night and then get back on the horse. There’s still a lot of work to do. Having cash View more…

Big Data, Small Startup

Posted: January 30th, 2015

Big Data is a daunting prospect for businesses of all sizes. A little over fifteen years ago, John Mashey told us that the volume of data created by human beings far outstrips our ability to make use of it. The Library of Congress processes 2.5 petabytes of data annually- and every item bears metadata. This load is set to increase by 400% in the coming years. The library stores information on 15,000 to 18,000 spinning disks attached to 600 servers in two data centers. Over 90% of the data, or more than 3PB, is stored on a fiber-attached SAN. View more…

Dreaming About the Future

Posted: November 13th, 2014

IoE, M2M, whatever you want to call it. The general buzzword du jour is the grand sounding Internet of Everything, which sounds good, but is perhaps too broad in scope to really be meaningful. What we really mean by the term “Internet of Everything” is devices talking to other devices using Internet Protocol 6 (IPv6). But, you might think, Machine-to-Machine (M2M) communication has been around for a little while, so what’s the big deal?

Well, the big deal is a potential industry value at stake of $14.4 trillion dollars according to Cisco, based on the fact that 99% of objects View more…

Smart Appliances: Who is going to challenge the Apple Home Hegemony?

Posted: November 11th, 2014

Apple’s integrated system will make it easier to set up and control new “smart home” devices. For example, a home’s lights might automatically come on when the owner enters the house, using their iPhone to wirelessly signal their arrival. Such a system was outlined in an Apple patent filing, published in November last year. – Financial Times

You may be aware of the Big A planning to turn the iPhone into a remote for your lights, security and other appliances. Of course, as we’re all abundantly aware lately, it’s not a new idea when Apple starts moving in on a View more…

Thinking About Wearable Technology? Good. You Should Be.

Posted: October 24th, 2014

It is no secret: wearable technology is changing the landscape of industries big and small. From the almost-here Apple Watch to Google Glass and the recently announced device made by Phillips that helps doctors track patients’ health who have a chronic respiratory disease (credit to gigaom.com), wearable technology is becoming increasingly applicable to all industries.

But wearable technology represents much more than just high-tech wristbands and glasses. The trend is going to guide CEOs, entrepreneurs, software developers and marketers through the second decade of the 21st century. Professionals are finding ways to integrate Google Glass internally and externally. Do note View more…

Silicon Valley Comes to Oxford

Posted: October 24th, 2014

Venture Aviator CEO, Don Oparah to Speak at Oxford University on Nov 24th and Nov 25th. The event links entrepreneurs to students and faculty at Oxford and serves as a forum for entrepreneurial advice and networking.